I-07 DIRECTOR – MARKETING & BUSINESS DEVELOPMENT (Wisconsin)

Over 17 years of experience providing increasing levels of leadership in marketing and product management for internationally known industry leaders. Adept at working with multiple brands (entry-level to luxury) and consumer segments (B2B, B2C, DTC, retail, wholesale, e-commerce, dealer). Skilled in strategic planning and execution of new product development and comprehensive marketing campaigns. P&L ownership resulting in significant increases in revenue and profitability, product category growth, increased brand awareness and market share gains. Develop high-performing teams that are focused, empowered, driven, and consumer-obsessed. Partner with Sales to understand customer, redefine programs and implement step changes to significantly grow the business.